Websites for Service-based Businesses
Get ready to feel excited – not stressed! – about your website.
At Kate Zalewski Design, I build WordPress websites for dietitians and service-based small business owners that are visually engaging, client-converting, and (bonus!) easy to manage by yourself.

Quick check-in… any of these sound familiar?
You DIY’ed your current site and it’s *fine* … or maybe it makes you cringe & hesitate to share it. You know it could look way nicer and work better, but you aren’t sure where the heck to start.
Your current site was built from a template or by another developer, but it’s reeeally difficult to edit and make your own changes as you please. Now it’s super out of date — in more ways than one
You don’t have a site and you’d love to build one with WordPress to start blogging, grow your traffic, and eventually runs ads — but WordPress just feels overwhelming as heck 😵💫
You have a basic website that gets the job done, but features like online booking, a recipe archive, or a shop would really take it to the next level! If only you knew how to add them 🤔
Building a WordPress website that works usually isn’t as straightforward as one might hope. Between the design, layout, copy, and 3rd party integrations – a “basic” website for your small business can easily become very complex!
That’s where I come in. If your website’s in need of an overhaul — but your head starts spinning every time you think about actually getting started — I’m just the person you want to partner with. That stuff that’s sending you into an anxiety spiral? The visuals, the layout, the strategy, the integrations – that’s actually the stuff I love! (am I a weirdo? Maybe!)
So, allow me to guide you through the process. I’ll do what I do best, while you continue to do what YOU do best.
It’s time for a website you can’t wait to share!
Explore Website Packages:
Essential Website
A new, fully custom site with eye-catching design, seamless user experience, and turns website visitors into customers or clients. Let’s make it a reality with a custom website tailored to your needs and goals.
I specialize in websites for service based business owners – dietitians, coaches, trainers, pet care, and more. The base package includes a 5-page WordPress website, which will suit the needs of many service based businesses. We can add extra pages as needed to support your business goals.
base investment: $2,000
timeline: 3-4 weeks
Website Revamp
Is your current website outdated? Got a DIY site that makes you cringe? Let’s build a modern, engaging site that captures your unique voice, converts visitors, and makes you proud to share it.
Depending on where your current site exists & how it was built, the amount of work involved in this project may vary. Please reach out for a custom quote. The Revamp typically includes:
base investment: starting at $2,400
timeline: 3-6 weeks
VIP Day
If your WordPress website needed a major facelift, like, yesterday, the VIP Day is a chance to totally transform your site – in just one day.
I’ll help you knock out your website to-do list, so you can stop procrastinating and get back to doing the stuff you do best. Depending on what all needs done, we can do a half day (4 hrs) or full workday (8 hrs) devoted solely to your website.
full day: $1,000
half day: $500
The Monthly Care Plan
Leave all the tech stuff to me! The Basic Care Plan includes plugin updates, backups, uptime monitoring, security checks, and broken link monitoring. The Extra Care Plan includes the same, plus 1 hour of my time monthly, for any tweaks or changes to your site you desire (change images/text, upload a new blog post, build a new website page, etc). Additional fees apply for requests involving >1 hour’s time.
basic care plan: $60/month
extra care plan: $90/month
hourly rate for additional work: $75/hr
Past projects
Take a Peek at some of my designs

Dog Daycare & Boarding
Renegade Dog Services

Event Space
Wrigley View Rooftop

Dietitian
Forward Nutrition

Fitness Trainer
Ofon Fitness

Dietitian
Functional Nutrition with Jen

Home Organization
The Space Effect

Dietitian
Step Nutrition

Dietitian
Lindsay Nelson RDN

Dietitian
Rising Nutrition

Art Teacher
Art With Sam

Dietitian
Forks & Grace

Dog Groomer
Pooch A La Mode

Professional Organization
Hawai’i Academy of Nutrition & Dietetics

Dietitian
Your Kidney Dietitian

Meditation Coach
Culvitating Balance
What past clients are saying
“Kate made updating my website feel easy and fun. I felt like she heard everything I wanted and made it come to life.”
Leah P., Dietitian
the process
How It Works
01.
Inquiry + Proposal
We’ll begin by chatting about your website needs and goals. Then I’ll send you a proposal laying out my ideas, timeline, and cost for the project. If you accept, you’ll sign a contract and book a Kickoff Call.
02.
Prep Work + Kickoff
You’ll compile any photos, website copy, links, files, free downloads, and other information to include on your website. We’ll review this info and map out your website on the 90-minute Kickoff Call.
03.
Design + Development
After the Kickoff Call, I’ll create a website mockup for your approval. Looks good? Great! Next, I’ll get started actually building out your website, soliciting ongoing feedback as I work on each page.
04.
Let’s Launch Your Site!
The website is done – time for the Launch Call. We’ll review the site page by page to make sure it’s perfect, and discuss how to manage and maintain your site on the back-end as well.
Ready to shine online & portray the professional presence you desire?
Connect with me to book your free 20-minute inquiry call to get started!
Frequently Asked Questions
Stuff you might be wondering about before we get going.
get started!
Please complete the inquiry form to begin. After completing the form, you’ll be directed to schedule an inquiry call with me. I look forward to connecting!
